City of Montgomery, AL
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68ºCheck Out Our Calendar of Black Business Month Events
Target Market & Crafting Your Message
- Date: September 05, 2024 10:00 AM - 11:00 AM
- Location: Virtual
416 South Perry Street
Montgomery, Alabama 36104 - Introduction: Learn how to identify and understand your target market.
- Submission Attachment: Target Market & Crafting Your Message.png
Have you tried to tackle writing that “beast” of a marketing plan? Are you struggling with understanding marketing concepts while managing every other facet of the business? Having a solid marketing plan is critical to businesses in all stages- and we’re here to help! Join the Catalyst’s Austin Goble in the first of a three-part series as he breaks down your marketing plan into key concepts (and keeps it to 2-3 pages)! Part One dives into identifying and understanding your target market and how to craft messages for those individuals.
Program Format: Online Meeting (Live)
Training Topics: Marketing/Sales
https://catalystcenter.ecenterdirect.com/events/972424
You will receive instructions upon registration.
Black Business Month was founded by John William Templeton and Frederick E. Jordan in August 2004 to raise awareness of and promote support for Black-owned businesses, aiming for economic empowerment within Black communities. This annual observance celebrates the entrepreneurial spirit, innovation, and economic contributions of Black entrepreneurs throughout August. It highlights the diversity and excellence of Black business communities, recognizes their resilience and success stories, and fosters support networks and collaborations. The initiative encourages consumers, corporations, and communities to invest in and empower Black-owned businesses, driving economic growth, equity, and sustainability across various industries nationwide.